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Digital life changes quickly. Our insights connect the shifts in SEO, AEO, GEO, marketing, web design, AI and application development to the decisions leaders actually need to make. Clear answers, informed opinions and practical next steps, without the empty futurism.

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48 articles

Featured image for What are KPIs?

Client Resources · August 21, 2019

What are KPIs?

How can a business set realistic S.M.A.R.T goals with our help?Read more in 2:24 ↗
Featured image for Marketing for Generations: Gen X, Baby Boomers and the Silent Gen

Client Resources · June 5, 2019

Marketing for Generations: Gen X, Baby Boomers and the Silent Gen

While digital media platforms might seem like a no-brainer for the younger generations, it shouldn’t be overlooked for the generations that come before them! Generation X, Baby Boomers and the Silent Gen are actually more tech-savvy than you might think.Read more in 2:14 ↗
Featured image for Marketing for Generations: Z Gen + Millennials

Client Resources · June 3, 2019

Marketing for Generations: Z Gen + Millennials

Digital marketing services have been paving the way for businesses of all sizes in terms of brand awareness, lead generation and customer service. As much as traditional marketing is amazing (who doesn’t love a glossy print ad or Geico commercial?), digital marketing is kind of the “boss” these days. Ok - it is the boss.Read more in 2:46 ↗
Featured image for Digital Marketing Misconceptions Pt. 2

Client Resources · February 20, 2019

Digital Marketing Misconceptions Pt. 2

Driving traffic to your website is no joke! It can mean all the difference in brand legitimacy, quality leads and overall sales! By hiring a professional, you’ll find your way to a strategy that works best for your business and stretches your dollar.Read more in 2:40 ↗
Featured image for How long does it take to grow a social media following Pt. 3

Client Resources · February 15, 2019

How long does it take to grow a social media following Pt. 3

Social media marketing should never be compared to advertising, as they are two very different things. Social media opens new doors and builds a community for maintaining relationships. Advertising calls attention to the public in a very generic manner to promote products and services.Read more in 2:21 ↗
Featured image for How long does it take to grow a social media following Pt. 2

Client Resources · February 13, 2019

How long does it take to grow a social media following Pt. 2

On Monday we scratched the surface on social media followers and “Black hat” techniques to increase your numbers. Cheating the system to grow as quickly as possible in an inorganic manner is unethical and reflects poorly on your business. Today, we go over how to identify Black hat social media.Read more in 2:02 ↗
Featured image for How long does it take to grow a social media following? Pt. 1

Client Resources · February 11, 2019

How long does it take to grow a social media following? Pt. 1

Success looks different for every company. It’s important to understand that social media is primarily for opening doors to new relationships. New relationships turn to into engagement. Engagement results in trust. And trust turns into sales.Read more in 2:17 ↗
Featured image for What is a web host?

Client Resources · February 4, 2019

What is a web host?

A web domain and a web host are often confused to be the same thing. We can certainly understand the confusion when you’re not professionals in the web industry! For us, we want to cut the jargon and give you information the “everyday Joe” can wrap their head around.Read more in 2:00 ↗