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MMG Insights · February 15, 2017
Facebook Insight Breakdown
So you’re new to creating a business page for Facebook. Seems simple enough, right? Paying attention to your page Insights will help you determine the best strategy for your Facebook social media feed.Read more in 1:52 ↗
Company & Culture · February 13, 2017
Updated: ExpressionEngine vs WordPress
One of the most common questions we receive, especially with new clients, is about why we choose ExpressionEngine as our preferred Content Management System (CMS) for websites, as opposed to something like WordPress. Let's dive right in and compare apples to apples, and maybe haves some grapes.Read more in 3:35 ↗
SEO & Search Marketing · February 10, 2017
Why a Content Hub Is Your Best Bet for Quality Lead Generation
A content hub allows you to customize and control the experience of your visitors completely unlike on social media sites and hosted blogs where the experience is less personalized and the algorithms aren’t controlled by you.Read more in 2:55 ↗
MMG Insights · February 8, 2017
The Importance of the 4 L’s of Lead Generation Strategy
Entering the digital marketing ring without a proper lead generation strategy is like entering a fencing contest without a saber! You will have no direction, you will have no markers to light up the way forward for you or help you protect yourself against the thrust of your competitors. A potent strategy can definitely make you a winner prospect.Read more in 3:29 ↗
MMG Insights · February 6, 2017
How You Can Leverage Twitter To Generate Revenue for Your Business
Twitter is a powerful social media tool that increases not only your brand awareness but also strengthens your networks. It can be used to reach out to well targeted prospects and turn them into leads. It can be used to run an influencer marketing program.Read more in 2:43 ↗
MMG Insights · February 3, 2017
Why should You Focus More on Quality Content than on Keywords?
If you are still using a pre-2012 keyword and SEO strategy, you are losing out on a lot of opportunities. You may be happy with the short-term results but the long-term picture could be gloomy. Since Google made the Penguin update in its search algorithm in 2012, the focus on keywords haven’t entirely vanished but the way they are used have.Read more in 2:49 ↗
MMG Insights · February 1, 2017
How Programmatic Delivery can Change the Way Content Marketing is Practiced
What if you were told that there was something better than native advertising when it comes to placing marketing content in the user domain in a non-intrusive manner? Shocked? Programmatic delivery of content can do just that. Programmatic delivery depends on the use of software and tools to understand not only the exact intent behind a query but the sites that the target is most likely to hang out and look for information. You can then place the content, your online advertisement or marketing message exactly on that site in a way that seems unobtrusive and relevant to the user. Read more in 2:34 ↗
MMG Insights · January 30, 2017