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SEO & Search Marketing · December 26, 2016
SEO Trends to Look Out for in the Coming Year
SEO has become the lifeblood of businesses, its importance cannot be stressed enough. Since the algorithms and search patterns are constantly changing, it is important to keep yourself updated regarding the changes in SEO trends.Read more in 2:26 ↗
SEO & Search Marketing · December 23, 2016
5 Simple Ways to Get Your Reader Hooked to Your Content
Have you ever felt that despite your best efforts, you are somehow not there yet? You are following the content writing tips dished out by the content marketing mavens, you have been using the right scheduling software and best CMS solutions, you have also been engaging with your probable readers on social media and asking them to subscribe to your email list; but somehow, it doesn’t feel enough because you are failing to see a considerable increase in the readership of your blog posts website copies.Read more in 2:56 ↗
SEO & Search Marketing · December 21, 2016
Why should B2B Content Marketers Also Use Storytelling Techniques?
Although there is a fundamental difference between B2B and B2C marketers insofar as the target audience is different, the expectations are slightly different, the fact that businesses need hard proof and don’t always need a narrative or a background story while individuals love emotive stories. However, at the end of the day both the end targets are humans and humans love stories!Read more in 2:54 ↗
Digital Marketing · December 19, 2016
How to Use Periscope to Drive Customer Engagement?
Although its reach is still limited, many businesses have started to experiment with it to provide customer service and education. They believe that it could be a credible alternative to social media sites like Facebook, Twitter, etc where real time engagement possibilities are still limited.Read more in 2:51 ↗
SEO & Search Marketing · December 16, 2016
Why Should You Focus More on Conversion Rather Than Simply Building Traffic?
Are you facing a situation where your website is getting enough traffic but you are failing to drive conversion? It may indicate a need to rethink and tweak your strategies. It needs to be clarified at the outset that you will need to get the balance right if you want to increase your chances for success.Read more in 2:33 ↗
SEO & Search Marketing · December 14, 2016
How Can Small Businesses Find and Use Micro-Influencers?
If you are a small business owner who is looking to leverage the benefits of influencer marketing, you may do well by starting with micro-influencers. Micro-influencers who have a following among a small but highly targeted section of your target audience can create brand visibility, engage your audience, promote services and products among a highly targeted and motivated audience that matches your customer persona and also promote your contests, trade shows and events. All this can be achieved within a small budget.Read more in 3:15 ↗
MMG Insights · December 9, 2016
Does SSL Protect Your Site From Hackers?
It seems like every week, we’re getting hit with news of hackers stealing personal information and credit card information from major retailers, banks, and more. Today, we’re going to explore how to protect your e-business and your customer’s sensitive data.Read more in 3:26 ↗
SEO & Search Marketing · December 7, 2016